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Paris, Champs-Élysées,, 14 june 2026

  • Convention

    VivaTech 2026: EveryHuman Brings AI-Powered Algorithmic Perfumery to the Champs-Élysées

    On June 14, 2026, as VivaTech celebrated its tenth anniversary by extending beyond the halls of Paris Expo Porte de Versailles and transforming a section of the iconic Champs-Élysées into a giant open-air innovation showcase, one of the most surprising and crowd-pleasing experiences could be found in the Santé & Bien-être section under the letter V of the giant VIVATECH installation: EveryHuman and its remarkable Algorithmic Perfumery...

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Paris, Parc de la Villette, 11 june 2026

  • Events

    LEGO Fan Zone: LEGO Turns the 2026 FIFA World Cup into Paris’ Biggest Creative Playground

    The LEGO Group has spent the last decade steadily transforming itself from a toy manufacturer into one of the world’s most influential entertainment and experiential brands, but its newest initiative may be one of its most ambitious yet. To celebrate the 2026 FIFA World Cup, the company is launching the very first LEGO Fan Zone ever organized in France, a sprawling 1,800-square-meter immersive experience that will welcome visitors from June 13 through July 19...

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Paris, Le Loft, 10 june 2026

  • Toys

    We Maje Days Summer Edition 2026: Hasbro Focuses on Soccer, Strategy, and Action to Appeal to Families

    With summer and the start of the 2026 school year approaching, the WE MAJE agency, founded in 2014 by Anthony Mazelly, once again brought together media outlets, content creators, brands, and major players in the family sector for its first edition of WE MAJE DAYS. The event, which succeeds the traditional Shopping Days held for over a decade, reflects the evolution of the Paris-based agency specializing in Family, Lifestyle, and Pop Culture. This new event identity...

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Paris, Le Loft, 10 june 2026

  • Toys

    We Maje Days Summer Edition 2026: Ravensburger Showcases Regional Puzzles, Disney Lorcana Pixar Expansion, Gravitrax Micro and Family Gaming Innovations

    Among the many brands present at the We Maje Days Summer Edition 2026, few managed to illustrate the diversity of today’s toy and gaming industry quite as effectively as Ravensburger. The German company, founded in 1883 in the city of Ravensburg, has spent more than a century building a reputation around educational entertainment, family experiences, and premium-quality products. Walking through its presentation at the event, it became immediately clear that...

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Paris, Le Loft, 10 june 2026

  • Toys

    We Maje Days Summer Edition 2026: Diddl, Martinelia and Plus-Plus Showcase the Biggest Summer and Back-to-School Trends

    For more than a decade, the events organized by WE MAJE have become essential gatherings for journalists, content creators, brands, and key players in the family, toy, gaming, and lifestyle industries. With the launch of the first-ever We Maje Days Summer Edition 2026, the agency expanded upon the success of its long-running Shopping Day concept to create a broader platform dedicated to highlighting the products, experiences, and trends that will shape the coming...

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