Convention - Anime Expo 2025 : BEYBLADE X World Championship Heats Up in Los Angeles With a Tokyo Dream on the Line

By Mulder, 05 june 2025

The BEYBLADE X World Championship is no longer just a distant spectacle for elite Bladers across the globe—it’s now knocking on the doors of passionate fans in Los Angeles, with an electrifying qualifying event scheduled for July 5, 2025, at the iconic Anime Expo. This summer, the Los Angeles Convention Center will be more than just a buzzing hub for anime enthusiasts and cosplay aficionados—it will transform into a battleground of spinning fury as 128 Bladers aged 13 and up, armed with their Hasbro BEYBLADE X Tops and adrenaline-charged ambitions, compete for a once-in-a-lifetime shot at becoming a national champion. The winner won’t just walk away with bragging rights—they’ll secure an all-expenses-paid ticket to the grand finals in Tokyo this October, aiming for the highest honor a Bey-fan can dream of: the title of ultimate Beymaster.

The event, hosted by Target at Booth E-25, begins with registration at 9AM PST and the official kickoff at 10AM PST. That morning promises more than just battles; it will be a celebration of the Beyblade community’s evolution—a community that has matured and morphed since the early 2000s, now encompassing generations who once launched plastic tops in their childhood bedrooms and are now returning, some with kids of their own, to relive the magic in a high-stakes arena. The sense of camaraderie and friendly rivalry expected at the tournament echoes the nostalgic energy of past championships but with a sharper, faster, and more competitive edge thanks to the introduction of the BEYBLADE X line, which brings with it enhanced tops, advanced launchers, and the pulse-pounding Beystadiums that amplify every clash.

If you’ve ever attended Anime Expo, you’ll know the kind of vibrant chaos it brings to the streets of downtown LA. But this year, something different is in the air. “We’re excited to take the BEYBLADE X World Championship to one of the biggest anime and pop culture events in the U.S. this summer,” said a representative from ADK Emotions NY, a name long associated with bridging Japanese IPs and Western audiences. Their strategic choice to bring the tournament to Anime Expo is brilliant—it merges nostalgic fandom with fresh competitive spirit in an environment already buzzing with excitement. It’s a move that reflects Beyblade’s own transformation, blending its long-standing appeal with the cutting-edge innovation of BEYBLADE X.

What makes this tournament especially exhilarating is that it won’t just rely on raw power or flashy moves—strategy, variety, and deep knowledge of the meta will be key. Each of the final eight participants will battle using three different Hasbro BEYBLADE X Tops within the high-intensity Xtreme Battle Set Beystadium. This rule ensures that victory won't go to a one-trick pony but to a versatile and calculated player who can adapt on the fly—just like the anime heroes fans have followed for years. For those without their own gear, a limited selection will be available on-site, but true contenders are already out at Target, stocking up on the latest models like the Beyblade X Cobalt Dragoon 2-60C Launcher Set or the Soar Phoenix 9-60GF Deluxe String Launcher Set. These aren't just toys—they’re tools of the trade for competitors ready to carve their names into Beyblade history.

The stakes don’t end in Los Angeles. The champion from this qualifier will join a prestigious roster of international Bladers at Tokyo Tower on October 11–12, 2025, for the World Championship finals. Picture it: spinning tops colliding in the shadow of one of Japan’s most iconic landmarks, with a global audience watching in awe. It’s the stuff of anime come to life—except this time, it’s your move. That alone makes the July 5 qualifier more than a tournament; it’s a portal to another world. One could even argue that this is not just about a game—it’s a cultural moment, a testament to how something as deceptively simple as a spinning top can ignite lifelong passions and bring together diverse communities under one thrilling banner.

While Hasbro’s 164-year legacy continues to stretch its reach across various franchises—from Monopoly to Transformers—it’s clear that the enduring appeal of Beyblade has carved out a particularly fierce and devoted following. And with T-Licensing Inc. and ADK Emotions NY Inc. orchestrating the global push behind BEYBLADE X, this is shaping up to be a defining era for the franchise. The Los Angeles event is only one piece of a massive global puzzle that includes additional tournaments in France, Germany, and the UK, all leading to the climactic Tokyo finals. Whether you’re a seasoned veteran of the original plastic generation or a newcomer drawn in by the kinetic energy of BEYBLADE X, this summer’s tournament is an open invitation to prove your skill, celebrate the culture, and maybe—just maybe—spin your way to greatness.

For Bladers and fans eager to stay ahead of the curve, all the action can be tracked through official channels like beyblade.com/worldchampionship2025 and the franchise’s social media platforms. But if you’re thinking about competing, don’t wait. Bring your best tops. Bring your strategy. And most importantly—bring your spirit. Because on July 5 in Los Angeles, the path to Tokyo begins, and the Beystadium will be waiting.

(Source : press release)