Food - Pepsi Street Food: Flavor Explosion in the Heart of Paris

By Mulder, 19 april 2024

At the dawn of Paris's gastronomic renaissance, marked by the rise of global street food culture, Pepsi is innovating with a bold initiative. Pepsi Street Food, an ephemeral restaurant designed in collaboration with Michelin-starred chef Xavier Pincemin, winner of season 7 of Top Chef, promises to revolutionize the urban culinary landscape. From May 23 to 29, 2024, this unique project will open its doors at 2 rue Bichat in the dynamic 10th arrondissement of Paris.

The event is not just a culinary offering, but a true multi-sensory experience. Chef Pincemin has designed three distinct menus inspired by the cities of Paris, New York and Seoul. Each of these menus transforms street food classics with an innovative twist and bold flavors, all fused with the effervescence of Pepsi. 

Xavier Pincemin's approach skilfully blends the flavours of three urban cultures with the sparkling character of Pepsi, making Pepsi Street Food more than just an ephemeral restaurant. It's a destination, a culinary journey with no passport required, a celebration of taste and creativity.

For those interested in this unique experience, it's essential to reserve your place. The event promises to captivate the palate, enrich the senses and create lasting memories. Don't miss your chance to discover this perfect fusion of street food and innovation.

New York Menu
Starter: Pizza Pepsi'ronis (Pepperoni, Pepsi-infused tomato sauce, basil, cheddar)
Main course: Pepsi Deli Hot Dog (Smoked beef brisket, Pepsi BBQ sauce, served with mashed potatoes)
Dessert: Pepsi-licious Cookie (Half-baked cookie, vanilla pannacotta fluff, Pepsi caramel)

Seoul Menu
Starter: Pepsi Gangnam Salmon (Lacquered salmon with gochujang and Pepsi reduction, crispy rice, ginger cream)
Main course: Pepsi Korean Fried Chicken (Fried chicken, Pepsi dakgagjeong topping (soy sauce, ketchup, vinegar, sugar, garlic, ginger and Pepsi), served with romaine salad, mung beans and edamame beans)
Dessert: Peps'Ice Cherry (Pepsi crushed ice, ice cream and cherry coulis)

Paris Menu
Starter: Oeuf Meurette à la Pepsi (Egg, mushrooms, turkey bacon, bread croutons, Pepsi sauce)
Main course: Croissant Pepsi (smash) Burger (Croissant bun, smashed steak, Pepsi BBQ sauce, Pepsi caramelized onions, served with a green salad)
Dessert: Pain perdu Pepsi Twist (French toast, Pepsi caramelized apples, Pepsi caramel)

Practical Information
Dates: From May 23 to 29, 2024
Location: 2 Rue Bichat, 75010 Paris
Prices: €25 for adults, €15 for children (age required: from 5 years)
Accessibility: The site is accessible to people with reduced mobility, guaranteeing an enjoyable experience for all.

Opening hours :
May 23: sold out
May 24: 12:30-2pm and 7-11pm
May 25-26: 12pm-11pm
May 27: 7pm-11pm
May 28: 7pm-11pm
May 29: 12:30am-2pm and 7pm-11pm
Location: 2 rue Bichat, Paris 10
Price: €25 for an adult and €15 for a child
Age requirements: from 5 years
Accessibility: accessible to people with reduced mobility

(Source : press release)