Derived products - UNIQLO announces epic collaboration with The Legend of Zelda: Tears of the Kingdom

By Mulder, 15 april 2024

UNIQLO, the international textile giant, is proud to unveil its first-ever collaboration with Nintendo's legendary franchise, The Legend of Zelda: Tears of the Kingdom. This unique collaboration marks the launch of a series of UT t-shirts, celebrating the rich narrative and iconic aesthetic of the latest title in this revered franchise. The collection will be available from April 29, 2024, promising to take fans and fashionistas on a playful, stylistic adventure.

Inspired by Tears of the Kingdom, this UT collection is an invitation to invite adventure into the everyday, a concept that resonates at the heart of UNIQLO's philosophy. Each piece is designed to incorporate distinctive elements of the game, from the imagery of Hyrule's vast terrain to the complicity between iconic characters like Link and Princess Zelda. The T-shirts feature exclusive illustrations featuring the Legendary Sword, mischievous Koroks and scenes under the Blood Moon, bringing a piece of Zelda's epic adventure to everyday life.

Jean Dupont, Marketing Director at UNIQLO France, expresses his enthusiasm: This collection is the fruit of a deeply creative collaboration, aimed at fusing fashion with the magic of video games. Each T-shirt is a collector's item, combining quality and unique design, so that Zelda fans and fashion enthusiasts alike can celebrate this new saga.

The collection offers a variety of six exclusive designs, available in a wide range of sizes (from XXS to XXXL). The men's models capture the essence of Link's adventures with graphics that speak to early aficionados and new fans alike:

Designs that illustrate key moments in Tears of the Kingdom, including epic encounters and mythical Hyrule landscapes. The Legendary Sword, Koroks and other iconic elements are subtly integrated into the designs, offering sophistication and nostalgia. Hidden surprises, such as motifs on the back or in the chest pockets, enrich each piece with a touch of mystery and exclusivity. The collection will be available in stores and online from Friday April 29, 2024. Aficionados will be able to purchase these t-shirts in all UNIQLO stores and on the official uniqlo.fr website.

This new collaboration between UNIQLO and The Legend of Zelda not only brings the world of fashion and video games closer together, it also invites fans to proudly wear collection pieces that tell a story, that of a legendary adventure inscribed in the fabrics of each T-shirt. This spring, let UNIQLO transport you to the kingdom of Hyrule, where fashion and fantasy meet in perfect harmony.

The Legend of Zelda is a series of action-adventure games developed by Nintendo since 1986. Known for its captivating plots and intellectual challenges, the series has explored various eras and regions of the Kingdom of Hyrule, with now-cult characters such as Link, Princess Zelda, and the villainous Ganondorf. Tears of the Kingdom is the latest title, promising new puzzles, unexplored terrain and an ever more immersive story.

UNIQLO is a global Japanese clothing brand, known for its commitment to quality and innovation. UT (UNIQLO T-shirts) collections are famous for celebrating pop culture, art and design innovation through exclusive collaborations and inspired collections.

You can see the official photos in our Flickr page

(Source : press release)