
It was one of those long, electric nights that remind us why red-carpet premieres still matter, and why certain films manage to create genuine anticipation long before their theatrical release. Our media was present at the Pathé Palace in Paris on Tuesday, March 24, 2026, to cover the French premiere event of The Drama, the new film written and directed by Kristoffer Borgli, and the atmosphere around the cinema was already intense hours before the first flashes went off. Fans had begun gathering as early as 7:00 in the morning, determined to secure the best possible spot along the barricades, a level of dedication usually reserved for major franchise blockbusters rather than a romantic black-comedy-drama produced by A24, which says a lot about the curiosity surrounding this project and, above all, about the star power of Zendaya and Robert Pattinson, both present on the red carpet to greet the crowd, sign autographs, and pose for photographers including our own cameras for Mulderville.
The event marked one of the first major promotional appearances in Europe for The Drama, an upcoming American film described as a romantic black-comedy-drama, entirely written and directed by Kristoffer Borgli, the Norwegian filmmaker who previously gained international attention with Dream Scenario. The film brings together a cast that immediately caught the attention of cinephiles when it was announced, led by Zendaya and Robert Pattinson, alongside Mamoudou Athie, Alana Haim, Hailey Gates, and Zoë Winters, all of whom joined the project during the 2024 production period. According to verified production information, principal photography began on October 21, 2024 in the United Kingdom before moving to several locations in the United States, including Boston, New York City, Los Angeles, and towns in Massachusetts such as Andover, with additional filming in Louisiana where the production reportedly spent nearly $2.9 million, confirming the scale of the shoot despite the film’s character-driven premise. The cinematography was handled by Arseni Khachaturan, editing by Joshua Raymond Lee, and the music composed by Daniel Pemberton, whose recent scores have made him one of the most recognizable composers working today.

The story of The Drama revolves around what initially appears to be a perfectly happy couple whose relationship begins to unravel just days before their wedding, when one partner discovers disturbing truths about the other, turning what should have been a romantic celebration into a psychological and emotional spiral. This mix of romance, dark humor, and uncomfortable revelations fits perfectly within the creative identity of A24, which is distributing the film in the United States, while Metropolitan FilmExport will handle the release in France, scheduled for April 1, 2026, two days before the American theatrical debut on April 3, 2026. The marketing campaign for the film has already shown the studio’s taste for unconventional promotion, notably when editors at The Boston Globe were asked in December 2025 to hold a column so that a fake engagement announcement tied to the film could appear next to the newspaper’s famous advice column “Love Letters,” a stunt that revealed early plot elements before the teaser trailer was officially released on December 10, 2025.
Back at the Pathé Palace, the Paris premiere felt less like a routine promotional stop and more like a genuine celebration of cinema, with the crowd reacting loudly every time Zendaya or Robert Pattinson approached the barriers, proving once again how both actors have managed to build careers that balance mainstream visibility with more daring artistic choices. Kristoffer Borgli, writer and director was also here in Paris for the Premiere. Watching them interact with fans who had been waiting since dawn was also a reminder of how rare it has become to see this kind of enthusiasm for an original film that is not part of an established franchise, and several people around us mentioned they were intrigued precisely because the film comes from Kristoffer Borgli, whose previous work has built a reputation for mixing absurd humor with uncomfortable emotional realism. From a press perspective, the evening was also a perfect example of why covering premieres in person still matters, because beyond the official photos and trailers, the energy of the crowd, the patience of fans, and the visible excitement of the cast often reveal more about the expectations surrounding a film than any marketing campaign ever could.

The Drama, written and directed by Kristoffer Borgli, produced by Ari Aster, Lars Knudsen, and Tyler Campellone, and starring Zendaya, Robert Pattinson, Mamoudou Athie, Alana Haim, Hailey Gates, and Zoë Winters, will be released in France on April 1, 2026 and in the United States on April 3, 2026, with a running time of 105 minutes.
You can discover our photos in our Flickr account here and here
Synopsis :
A blissfully happy couple finds their happiness put to the test when an unexpected twist turns everything upside down just one week before their wedding.
The Drama
Written and Directed by Kristoffer Borgli
Produced by Ari Aster, Lars Knudsen, Tyler Campellone
Starring Zendaya, Robert Pattinson, Mamoudou Athie, Alana Haim, Hailey Gates, Zoë Winters
Cinematography : Arseni Khachaturan
Edited by Joshua Raymond Lee
Music by Daniel Pemberton
Production company : Square Peg
Distributed by A24 (United States), Metropolitan FilmExport (France)
Release date : April 3, 2026 (United States),
Running time : 105 minutes
Video : Boris Colletier / Mulderville
Photos : @fannyrlphotography / Mulderville